Updating the Google News publishing center and delivering news content to the web
Google announced yesterday a redesign of the Google Publisher Center, originally launched in 2014. This redesign merges two existing tools, Google News Producer and Google News Publisher Center, into one. I'll post screenshots of the new Publisher Center below.
In addition, Google has stated, "News content will now come directly from the web, just like search." So I guess Google will no longer crawl and index content from the old Google News bot, which makes sense.
Below are the basic features that editors can use to customize their publication.
- General: Add basic information about your publication, details about the location of your publications headquarters, contact information and distribution settings.
- Contents: Add content to your post in the form of feeds, website URLs or videos. Sections added under "Content" can allow your articles to appear in the Google News app.
- Verification: Content ownership must be verified before your publication can be submitted for approval.
- Images: Add logos that identify your publication to personalize your presence in Google News.
- Announcements: Set up your AdSense/AdExchange account to monetize your feed-based content.
- Content Sales: If you submit content via topics, the "Content Sales" tab helps you sell your content by defining pricing models, as well as creating promotions.
- Advanced : The "Advanced" tab allows you to set up test groups and customize item styles.
- Review and publish: Review your publication's configuration, identify problems and publish it in Google News.
The "Settings" tab is located in the left panel of the home page. It includes 3 tabs:
- User management : Manage user access for your organization or the publication(s) you have submitted.
- Account Settings : You can create, manage and delete your accounts.
- Organization Settings: You can create, delete and define your organization's settings.
The terms below help publishers understand how Publisher Center is organized and what types of content can be submitted.
- Entity: An entity is the organization or a publication.
- Organization: An organization is the entity that hosts your publication(s). An organization can host one or more publications.
- Publication: Publishers can organize and manage their content by creating publications.
- Tip: What was called "Edition" in the old Producer Tool or "Source" in the old Publisher Center is now called "Publication".
- Publisher's account: Publishers can sell content to create, manage and delete their profile, upload privacy information, sales tax and monitor their revenue.
- Flow: To share your content with Google News, you can create an RSS feed in the "Content" tab of the Publisher Center.
- Web Location: To share content from specific parts of your site, add a web location in the "Content" tab of the Publishing Center.
- Content Tag: Add content tags to alert Google News that part of your site contains news articles and that these articles need a specific tag, such as satire or opinion, to be published.
- Tip: Submitting content tags does not guarantee that your content will appear in Google News.
- Tags: Tags are a set of predefined and commonly understood terms that describe the content of your news articles. They serve as cues for Google News to help categorize and display your content. To learn more about what each of the labels mean, click here.
Here are some screenshots of the new tool:
This is displayed at first launch:
Here is the preview screen where you can access the tabs on the left for the news profile you are looking at:
Here is the general screen:
Announcements (not sure what they are):
Review and publish:
Maybe this is the reason why a bug in the old version was not fixed for so long?